Strategy and editorial plan
Audience, tone, formats and a sustainable cadence. Three good posts a month beat ten made out of obligation.
Organic and paid social
Social presence that brings clients, not just likes
Content made for the audience that matters to you, and paid campaigns measured on the enquiry. Instagram, Facebook, LinkedIn, TikTok.
The problem
Posting to fill a calendar produces nothing. Follower counts do not pay salaries: conversations that turn into quotes do.
How we work
What it includes
Content production
Graphics and video produced in-house: we have a studio, not a library of templates.
Advertising
Campaigns on Meta, LinkedIn and TikTok with audiences built on data, not generic interests.
Community
Replies, direct messages, handling difficult comments.
Reporting
Reach, engagement and — the line that counts — enquiries generated.
What you get
Deliverables
- Strategy and monthly editorial plan
- Graphic and video content
- Publishing and community management
- Paid campaigns
- Monthly report
How it is measured
- Enquiries from social
- Cost per enquiry on campaigns
- Target audience reach
- Engagement rate
Who it is for: Anyone with a product that tells well in images, and anyone selling to a professional audience on LinkedIn.
Portfolio
Where we have done it
Wine and oil · E-commerce
Terre del Castello
Selling Chianti to people who have never seen it
Social città per città
Ogni pagina parla del tessuto economico di quel territorio, non è la stessa pagina col nome cambiato.
FAQ
Domande frequenti
Which platforms are worth it?
The ones where your customer is. For B2B often LinkedIn alone. Being everywhere badly is worse than being in one place well.
Is video production included?
Yes, and it matters: the group includes Ruggiero Movie, which produces for television. We shoot it ourselves.
Let’s talk about social
Tell us the starting point and the objective. We will say what is needed and what is not.
Let’s talk